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The biggest impression on the patient is made when they see their photo
and simulation on the computer monitor. The image is big and bright
and can be altered while the patient is watching to simulate several alternative
treatments. This is a true WOW EXPERIENCE that the patient
will feel good about and talk about for some time to come.
 In
addition, printing the "before" and "after" for the patient to take
home is a great tool for post consult marketing . We call
this the Visual Consultation form. Just like you take home
a new car brochure, your patient will take home your printed simulation
and examine it and discuss it with family and friends.
The visual consultation form contains photos and descriptions of the
patient's problems and appropriate solutions. Patients often refuse
or delay treatment because they cannot visualize the results you are proposing.
Nothing will help your patient understand the value of your recommendations
more than seeing the results before their own eyes!
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